Ungasithuthukisa Kanjani Isibonelo Somqondo Webhizinisi | 8 Izinhlobo

Ukuba nomqondo omusha webhizinisi kudinga ubuhlakani. Kodwa-ke, imiqondo emisha yebhizinisi imvamisa iqanjwa ngokuxoxisana nozakwethu noma ozakwethu bebhizinisi. Jwayelana nesibonelo sethu somqondo webhizinisi njengoba ulifunda. 

isibonelo ibhizinisi umqondo

Mayelana Nombono Webhizinisi

Singachaza umqondo webhizinisi njengento edingekayo ukuze kube khona inkampani.

Akudingekile ukuba ihluke ukuze inkampani iphumelele. Ungasebenzisa i umqondo webhizinisi okhona futhi uyisungule emakethe entsha.

Umqondo webhizinisi ungabuye uchaze ukuthi uhlela kanjani ukwakha a imakethe entsha ngomkhiqizo omusha owawungekho ngaphambilini.

Nokho, uhlelo lwebhizinisi oluphelele luningi futhi luhlanganisa ulwazi oluningiliziwe kanye nesitatimende somqondo esifingqa uhlelo ngamafuphi.

Ungawakha Kanjani Umqondo Webhizinisi

Ukuthuthukisa imiqondo yebhizinisi ehlukile kuhilela okuningi umsebenzi wobuchopho, futhi okulandelayo yizinyathelo ezingenzeka zokuthi zingathuthukiswa kanjani.

1. Yenza uphenyo olunzulu mayelana nombango bese ukhetha ukuthi ibhizinisi lingaphumelela kuphi

2. Yakha uhlelo bese udala umbono webhizinisi oyingqayizivele

3. Bhala ibalazwe lebhizinisi eliphelele

4. Dweba abantu nezinto ibhizinisi elingase lihlanganise nokufeza icebo lalo

5. Yakha iNqubomgomo yokuthengisa nokukhangisa

Izimfanelo Zesitatimende Somqondo Webhizinisi

Izimfanelo Zesitatimende Somqondo Webhizinisi

Isitatimende somqondo webhizinisi singashiwo singamaphepha anazo zonke izici ezidingekayo zokuthi ungathuthukisa kanjani umqondo webhizinisi, njengoba kubalwe ngezansi.

1. Isitatimende se-pitch

Isitatimende sendawo sichaza isizathu sebhizinisi, okudingayo ibhizinisi ukuthi liyanelisa, nokuthi lihluke kanjani kwabaphikisayo.

Kuyathakazelisa ukuthi isitatimende se-pitch sivame ukugqokwa ukuze uthole ukunakwa ngabatshalizimali abacashile nabahlosile kanye nozakwabo bebhizinisi.

Ngokungangabazeki, isitatimende se-pitch sihlanganisa isici esibaluleke kakhulu sebhizinisi lesikhathi esizayo sibe isimemezelo esisodwa.

2. Izilaleli eziqondiwe

Yilapho ukhuluma khona ngawe izilaleli ezihlosiwe nokuthi ibhizinisi lakho noma imikhiqizo yakho ihlose ukuhlangabezana nezidingo zabantu, abazodinga uhlobo lwebhizinisi lakho, okuzoholela ekuxhasweni.

Le ngxenye iphinde ichaze ukuthi uhlela kanjani ukudala isidingo semakethe esisha sebhizinisi lakho, imikhiqizo, namasevisi. 

3. Imikhiqizo Ebalulekile Nezinsizakalo

Kulesi sigaba, udinga ukuchaza ibhizinisi noma izinsizakalo ohlela ukuzinikeza izethameli zakho ozihlosile (imakethe) nokuthi zizokwanelisa kanjani amakhasimende akho akhona.

Isigaba somkhiqizo nesevisi sihlanganisa ingemuva lihlola ukuthi kungani ibhizinisi lakho iyona engcono kakhulu yokuhlinzeka ngemikhiqizo namasevisi amasha.

4. Imodeli Yebhizinisi

Imodeli yebhizinisi ichaza indlela inhlangano edala ngayo, ilethe, futhi ithwebula inani kumongo wezomnotho, wezenhlalo, wamasiko, nokunye.

Inhloso yemodeli yebhizinisi ukuhlola ukuthi ibhizinisi liphathwa kanjani, amanani alo ayisisekelo, nezinqubomgomo zalo.

Iphinde ichaze inhloso yenkampani nokuthi ihlose ukusebenza kanjani nombono wayo.

Kodwa-ke, inqubo yokwakhiwa nokuguqulwa kwemodeli yebhizinisi yaziwa nangokuthi imodeli yebhizinisi emisha, eyenza ingxenye ebalulekile yesu lebhizinisi.

5. Ukuhlaziya Ukuncintisana

Ukuhlaziywa kokuncintisana kubandakanya ukuthi ibhizinisi lihlobana kanjani nezimbangi zalo. Ngokuhlaziya ngokuncintisana, ibhizinisi noma inkampani inganquma ukuthi ihlela kanjani ukuthola inzuzo yemakethe futhi izihlukanise kwamanye amabhizinisi.

Ukuhlaziya futhi kuveza ukuthi ibhizinisi lihlela ukukala kanjani imikhiqizo namasevisi ngaphakathi kwemakethe ekhona.

6. Izinjongo

Imigomo yebhizinisi iphathelene nalapho ufuna ukubona khona ibhizinisi lakho eminyakeni embalwa ezayo. Lokhu kuphetha isitatimende sakho somqondo webhizinisi. Umgomo wakho webhizinisi kungaba imigomo emifushane noma yesikhathi eside.

7. Isidingo Semakethe

Lokhu kuhlanganisa nezinkinga zemakethe obhekene nazo umkhiqizo noma isevisi ihlose ukuxazulula ngemva kokukhulelwa kwayo. Ungakwazi futhi ukukhomba i- ukuntuleka kwemikhiqizo ukuthi abathengi abazi ukuthi bayakudinga.

Izibonelo Zemiqondo Yebhizinisi

Izinhlobo Zemiqondo Yebhizinisi Isibonelo

Okulandelayo yizibonelo zomqondo webhizinisi okudingeka uzazi ngaphambi kokwenza umqondo webhizinisi lakho:

Impahla yabathengi

Okuhle kokugcina noma okuhle komthengi umkhiqizo oqediwe osulungele ukudayiswa futhi usetshenziswa umthengi ukuze anelise izidingo zamanje noma izidingo, ngokungafani nezimpahla eziphakathi nendawo, ezisetshenziselwa ukukhiqiza ezinye izimpahla.

Ihhavini le-microwave noma ibhayisikili yi-a okuhle kokugcina, kodwa izingxenye ezithengelwe ukuyikhiqiza ziyimpahla ephakathi.

Izimpahla zabathengi ziphinde zigxile kulokho abathengi abazifunayo noma abazidingayo, ukuthi lezo zimpahla zihluke kanjani kwezinye izinto ezithengiswayo emakethe, nokuthi kungani befuna umkhiqizo wenkampani esikhundleni sezinto ezifanayo ezenziwe isimbangi.

Ukuqashelwa komkhiqizo kuyithuluzi elibalulekile elisetshenziswa yilolu hlobo lwebhizinisi ngoba abathengi bancamela ukuthenga lokho abakwaziyo.

Izimpahla zabathengi, njengoba kushiwo ngenhla isibonelo esisodwa esikhulu somqondo webhizinisi okudingeka ukwazi.

I-E-commerce Concept

I-E-commerce, eyaziwa nangokuthi i-electronic commerce noma ukuhweba nge-inthanethi, ibhekisela ekuthengeni nasekuthengisweni kwezimpahla noma amasevisi nge-inthanethi kanye nokudluliselwa kwemali nedatha ukuze kwenziwe lokhu kuthengiselana.

Ngokungangabazeki, imiqondo yebhizinisi le-e-commerce izungeza ukuthengisa umkhiqizo noma isevisi ku-inthanethi.

Akusezona izindaba lokho ezitolo online thengisa imikhiqizo ekhethekile noma amasevisi ahlukile alethwayo noma anikezwa ngaphandle kokusebenzisana ubuso nobuso.

Lezi zinhlobo zamabhizinisi zisekelwe ekushayeleni ithrafikhi kumawebhusayithi awo kanye nokuguqula abathengi babe amakhasimende.

Futhi kuye ngokuthi bathengisani, lo mqondo udinga ukuthi ibhizinisi licabangele ukuthi umkhiqizo ukhiqizwa kuphi, uthuthwa kanjani usuka isitolo noma inqolobane futhi ilethwe, kanye nendlela yokukhokha.

Esinye isibonelo esihle somqondo webhizinisi umqondo we-e-commerce.

Ibhizinisi Elincane

Ukunikeza okuhle noma isevisi kukhasimende egxile kakhulu esifundeni kunaleyo okuhloswe ngayo umbono wezimpahla zabathengi yikona okugxilwe kakhulu komqondo wenkampani encane.

Lokhu kungaba isitolo segrosa sendawo, indawo encane yokukhiqiza, isitolo sokudayisa, noma uhwebo olufana nosebenza ngogesi noma osebenza ngamapulangwe.

Ezinye izinkampani ezincane zisebenza ku-inthanethi futhi azinayo indawo ebonakalayo. Lezi zinhlobo zezinkampani zingase zinikeze izinsizakalo zokuklama izithombe, izimpahla ezithunyelwa ngokushiya phansi, noma ukubonisana nge-inthanethi. Amabhizinisi amancane avame ukuba nabasebenzi abancane futhi agcinwe ngasese.

Ibhizinisi-kuya-ibhizinisi

Esikhundleni sokukhomba abathengi abajwayelekile, umqondo webhizinisi-kuya-ibhizinisi (B2B) ugxile embonweni wokuhlinzeka ngokuhle noma isevisi kwenye inkampani.

Lezi zinhlangano zihlose ukwanelisa izimfuno zamakhasimende azo ngokuxazulula inkinga, ukuthuthukisa noma ukuthuthukisa umkhiqizo osetshenziswa ikhasimende ukwenza ibhizinisi, noma ngokunikeza isevisi esiza ibhizinisi lekhasimende lisebenze ngempumelelo kakhudlwana.

Izibonelo zingabandakanya inkampani yesofthiwe edala isistimu yesizindalwazi sokulandelela amakhasimende yenye inkampani noma inkampani yobuchwepheshe ekhiqiza i-processor chip yenkampani ekhiqiza amakhompyutha.

Ithiyori Yengqalasizinda

Ukusungulwa kwesakhiwo, indawo, noma ibhilidi kuwumsebenzi ongokoqobo owumgogodla wemigomo yengqalasizinda.

Lezi zimpahla zivame ukuba nezikali ezinkulu kakhulu kanye nemakethe eqondiwe engacacile. Inkampani yokwakha ethuthukisa umgwaqo onguthelawayeka omusha ingasebenza njengomfanekiso walokhu.

Kulezi zimo, umqondo ungacabangela ukuthi inkampani ibambisana kanjani nohulumeni wasekhaya ukuze ifeze iphrojekthi.

Lolu hlobo lokuklama ludinga ukusebenza ngobuchwepheshe ngoba ludinga umsebenzi omningi nezinto zokwakha. Izinyathelo ezinjalo zivame ukuba nesabelomali namashejuli aqinile.

Umthengi-kuya-umthengi

Sibhekisela ekuthengisweni okuqondile kwempahla noma imikhiqizo phakathi kwamakhasimende njengokuthengiselana “komthengi kuya kumthengi” (C2C).

Umthengi usebenzelana ngokuqondile nomthengi futhi uwukuphela komthombo wezimpahla, ezisetshenziswa njalo, eziqoqwayo, noma ezikhushulelwe phezulu.

Ukuthengiswa kwegaraji noma ukubeka isikhangiso sokuthengisa ephepheni lendawo yizimo ezimbili zebhizinisi le-C2C. Izindali eziku-inthanethi noma amasayithi okuthengisa kabusha ayizibonelo ezithuthuke kakhulu.

I-Mobile Conception

Siyazi imodeli yebhizinisi eku-inthanethi egxile ekuthengiseni izimpahla namasevisi ngamadivayisi eselula afana nama-smartphone namathebulethi njengemodeli yebhizinisi leselula.

Lo mbono uvame ukuhlanganisa ukulanda uhlelo lokusebenza olunamandla okuthenga ngaphakathi nohlelo ku-smartphone yomsebenzisi.

Izinkampani eziningi zihlanganisa isu lazo leselula necebo labo le-e-commerce ukuze zinikeze amakhasimende azo izinketho eziningi zokufinyelela emikhiqizweni yawo.

Amabhizinisi asebenzisa imiqondo yeselula acabanga ngalokho izimbangi zawo ezikwenzayo, yiziphi izinkundla uhlelo lwazo lokusebenza olutholakala kuzo, nokuthi kubiza abasebenzisi imali ukulanda.

Umqondo Wesevisi Yabathengi

Umnotho wokwabelana, ochazwa njengokwabelana kwempahla noma izimpahla kusetshenziswa abantu ngabanye, uyisisekelo sepharadigm yesevisi yabathengi.

Lo mbono ufuna ukunikeza amanye amakhasimende usizo ekugcwaliseni igebe emakethe yamanje. Izinhlelo zokusebenza zokwabelana ngokugibela kanye namawebhusayithi okwabelana ngendawo yokuhlala ziyizibonelo ezimbili zalokhu.

Lo mbono uhlanganisa ukuphazamisa isimo esikhona ukuze unikeze enye inketho, evamise ukubiza kancane emakethe ekhona.

Lesi isibonelo esisodwa esibalulekile somqondo webhizinisi ongenakwenza ngaphandle kwaso.

Isifinyezo

Ngenxa yokuthi kusiza ukugxila embonweni futhi uchaze inhloso yawo ephathekayo, umqondo webhizinisi ochazwe ngokucophelela uyisinyathelo sokuqala esibalulekile sokuqala inkampani entsha.

Banikeza umbono omfishane, osezingeni eliphezulu wenkampani, umsebenzi wayo, nezinjongo zayo. Ungakwazi ukudala ngempumelelo umqondo wakho webhizinisi ngokuqonda kahle izinhlobo eziningi.

Izibonelo Zemiqondo Yebhizinisi

imibuzo ejwayelekile ukubuzwa

Umqondo webhizinisi uyisidingo esibalulekile ukuze kube khona inkampani. Akudingekile ukuba ihluke ukuze inkampani iphumelele.

Chaza isidingo. Emishweni embalwa yokuqala yesitatimende somqondo, chaza ukuthi ibhizinisi, idizayini, noma iphrojekthi ingabhekana kanjani nesidingo esithile sebhizinisi.

Imiqondo ingase isekelwe ezintweni zangempela futhi ingumbono ojwayelekile wento enencazelo. Izibonelo zemiqondo zifaka phakathi izinyathelo ezijwayelekile zokubalwa kwabantu: imali engenayo, ubudala, izinga lemfundo, kanye nenani lezingane zakini.

Uhlelo lomqondo lufinyeza ibhizinisi elisha. Inganwebeka embonweni wokuqala webhizinisi; qondisa ukuhlela okuningiliziwe, futhi udlulise ulwazi olubalulekile.

Imiqondo yebhizinisi ibalulekile ngoba ihlinzeka ngokuhluzwa kwezingxenye ezibaluleke kakhulu zohlelo lwebhizinisi olukhudlwana, oludingekayo ukusiza osomabhizinisi ekuheheni abatshalizimali, uxhaso lwezimali, ozakwethu bebhizinisi namakhasimende.

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