What Does Adidas Stand for? Adidas Meaning

What does Adidas Stand for? If you are part of those who have been confused over the years concerning the real meaning behind the Adidas name, then you are in the right place. Read on to know the full meaning of Adidas.

what does adidas stand for

Not many ‘people know what Adidas stands for. In fact, not everybody knows that it is an acronym.

However, there is a myth going about that the company got its name from the acronyms “All Day I Dream About Soccer” and the recent one was “ All Day I Dream About Sport (sometimes Sports)”

Well, this is false. Others go too far by saying the acronym stands for “ All Day I Dream About Sex”. These exaggerated acronyms are not factual.

It’s good you are reading this article as we aim to tell you the real meaning behind the name Adidas.

What does Adidas Stand for?

The shocking truth is that the business bears the name of its founder, Adolf “Adi” Dassler, who passed away in 1978.

He was a cobbler from Germany and Rudolf Dassler’s younger brother, who founded Puma.

The name Adidas is a linguistic mashup formed from the words “Adi” (a pet name for Adolf) and “Das” (from “Dassler”).

How to Pronounce Adidas

If you do not know how to speak German, then there’s every possibility that you have been pronouncing the shoe brand Adidas wrongly.

The name is pronounced, “AH-dee-dahs”. You are supposed to emphasize the first and the last syllable should be stretched out.

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What does the Adidas Logo Mean?

Adidas was founded in 1967 by Adi Dassler, who introduced the company’s trademark three stripes. His goal was to develop a logo that would be simple to remember and offer his brand a unique appearance.

The three stripes are not known to have a deeper meaning, despite Adi’s desire for the logo to linger in the consumer’s memory and inspire engagement.

Four years later, in 1971, Adidas revealed its now-iconic trefoil logo, which went on to become the brand’s emblem.

Adidas’ now-legendary trefoil logo was unveiled four years later in 1971 and eventually became the company’s corporate symbol.

The three-leaf shape represents the main landmasses of the Americas, Europe and Africa, and Asia. The three-leaf shape stands for the continents of Asia, Europe, and the Americas. 

The New Logo

Peter Moore, the creative director, created a new logo for sporting goods in 1990.

However, 7 years later, in 1997, the logo replaced the trefoil logo as the brand’s symbol of the Adidas company. Currently, only the traditional make use of the old logo

The new logo features the iconic three stripes that form the triangular shape of a mountain. It embodies the challenges athletes deal with.


With this guide, you now have a superior argument over those who might still think that the myth surrounding the name is the real deal.

Well, it’s not and you should do well to enlighten your friends and loved ones.

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