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15 Best Target Registry for Babies for Parents-to-Be This Year

If you are in need of a bunch of Target Registries for babies’ essentials for your new addition, such as disposable diapers and wipes, and baths, the wait is over as this article covers a huge selection of name-brand and affordable baby products.

What is a Baby Registry?

A baby registry is a list of baby supplies from a retail store that you’d like to stock up on before the arrival of your baby.

From tiny goods like onesies and thermometers to big-ticket items like cribs and strollers, you may include anything on your baby registry checklist.

You can then share your baby registry with relatives, friends, and baby shower visitors eager to provide gifts to the soon-to-be parents, just like a wedding registry.

It’s entirely up to you how many businesses you build registries with, or you may go with a universal baby register that gathers items from multiple stories into one master list.

With all the baby registry options out there, it’s tricky to narrow your search down to just one or two eventual choices.

Types of Baby Registries

In general, baby registries can be divided into three camps:

Store-specific baby registries: Have one store that’s your go-to or about to be your new favorite? You can register there and have people gift you items from that one spot.

Universal baby registries: These registries allow you to pull in items across a range of stores. This is the way to go if you don’t want to limit yourself to just one retailer.

Baby registries for cash: Not totally sure what you want just yet or are saving toward a bigger item? Baby registries for cash let people donate funds, so you can ultimately pick out what you want.

Best Baby Registry, and Where to Register for Baby

When it comes to creating your baby registry, you’ll have a lot of options: many stores offer register setup services. However, some options are better than others based on your style, budget, and the type of registry incentives you want.

Some of the top venues to register for a baby include:

1. Amazon

The beauty of an Amazon baby registry is that it’s universal, meaning you can pick and choose items from any retailer, giving you endless product options. And if you have Amazon Prime, you can have it all in two days—with additional discounts to boot.

2. Pottery Barn Kids

PB Kids has mastered the art of creating sweet nursery decor with sophisticated touches, like boho-inspired quilts, gilded mobiles, and organic collections.

There’s also personalization available for many of the items to add that extra-special touch. Plus, those buying for multiples get a special 10 percent discount.

3. Target

While Target offers an enormous selection of baby products, it’s especially good for finding colorful clothing and fun nursery accents.

You can also add items from other retailers via their universal feature. Plus, enjoy a 15 percent discount on any of your remaining registry essentials.

4. Buy Buy Baby

Buy Buy Baby boasts everything from cleaning materials to baby clothes and car seats. When you register, you’ll get a goody bag filled with samples and coupons.

And you don’t have to build your registry alone—friends can pitch in with suggestions from their own registry!

5. Crate & Kids

Everything from housekeeping supplies to baby clothes and car seats is available at Buy Buy Baby. You’ll get a goody bag with samples and coupons when you register.

And you don’t have to do it all by yourself—friends can contribute ideas from their own registries!

6. Walmart

Known for its amazing discounts, Walmart is the perfect place for you to build your baby registry. “Hoo the owl” will guide you through the registry building experience, and based on the questions you answered at sign-up, you’ll receive a pre-populated registry to help get you started.

7. The Bump

Love all these retailers but want to condense your registries into one comprehensive list? Check out The Bump baby registry.

We sync your registries from your favorite stores within 24 hours, making it easy to share just one registry with your shower guests. (Fun fact: 80 percent of all moms in the US host their baby registry on The Bump!)

8. Choosing the Best Baby Registry

Most parents who sign up for a baby registry qualify for enticing freebies, coupons, and other deals. Here are a few popular perks you’ll see among the major baby registries.

Completion discounts: A completion discount is a limited-time discount that can be used toward the end of your pregnancy, so you can order any items a gift-giver has yet purchased for you.

On some baby registries, this is a one-time coupon code, while others will let you use the discount as many times as you’d like for a set period (such as a few weeks before and after your due date).

Extended return windows: Some baby registries offer extended return windows for items purchased from your registry.

This means that if you registered for a ton of bottles, but your baby will only use a certain brand, you can return any unused items for store credit for up to a year after your due date.

Additional Best Baby Registry

However, even if the store’s standard return window is only 90 days.

Free samples: Signing up for certain registries entitles you to a “welcome box,” which is a gift box with free samples and coupons that are mailed to you or available for you to pick up in-store at the customer service desk.

A typical welcome kit may contain a onesie, a few newborn diapers, a muslin blanket, a handful of sample-size toiletries, and a batch of manufacturer or store coupons.

Group gifting: If you have many pricey items on your baby registry and you’re concerned that you might not be gifted all of them.

You may prefer a baby registry that offers a “group gifting” feature so friends and family can contribute any amount they wish toward the item.

Best Target Registry for Babies

The best baby registry can also vary from person to person; one parent-to-be might value a user-friendly app or website, for example, while another might prefer a baby registry that offers interesting free samples or discounts.

Target Registry for Babies

Why do you need a baby registry in the first place? People will want to buy you gifts to celebrate your baby; and you’ll definitely need some new gear, too.

A registry is a one-stop shop that lets everyone know your personal must-haves, as well as what you don’t need and what others have already purchased for you.

Before you decide where to register for a baby, it’s helpful to make a baby registry checklist so you know exactly what you’ll need.

Other factors you might want to consider include convenience, ease of use, and whether or not you can add products from other retailers to your registry. Below are the top…..

1. Best Baby Registries for Parents-to-Be

Even when you know what you want out of a baby registry, there are a lot of options to wade through. That can get really overwhelming, really fast.

They evaluate these registry programs based on discounts and perks, reliability, and convenience.

2. Best Baby Registry Overall

Amazon claims to have Earth’s biggest selection of products, and that’s great news for your baby registry. You can add any item to your list, even if it’s not totally baby-related.

Browse books to read for late-night feedings, comfy pillows to keep you and your growing belly propped up in bed, and, yes, all the baby gear you could need during that first year.

Your friends and family will appreciate the convenience of an Amazon baby registry, too. They likely have accounts of their own and can easily buy gifts off your list as they shop for themselves.

Making shopping easy for them means you might get everything you asked for (fingers crossed!).

Amazon Baby Registry Features and Perks

Return Policy: Gifts can be returned within one year after you receive notice that they shipped. You’ll get an Amazon credit and the gift-giver will never find out about the return.

Keep in mind, though, that if you (the registry owner) purchase something and want to return it, the extended return window does not apply. You’ll have the standard 90 days from the receipt of the shipment to send it back to Amazon.

Discounts: Prime members receive a 15 percent completion discount. The discount starts 60 days before your due date and ends 60 after.

You can apply it toward up to two orders of up to $2,000, which means big savings for you. If you aren’t a Prime subscriber, then you get a 10 percent completion discount on the same products.

If you plan to spend a lot, the higher discount and free two-day shipping Prime members receive might make the $99 annual fee of a Prime membership worth it.

Freebies: Once you create your registry and someone makes a purchase from it ($10 minimum), Amazon sends Prime members a free welcome box full of samples for you and your baby.

The box’s contents change over time, but one of our editors received a newborn onesie, a muslin swaddle blanket, a full-size bottle of baby shampoo, three types of diapers, Dr. Brown’s bottle, and several sample-size bath items.

3. Easiest-to-Use Baby Registry

Target’s baby registry wins big points for its easy-to-use interface. After you’ve created a registry and are logged into your Target.com account, an “Add to Registry” button appears on every product (even non-baby products, allowing for maximum flexibility).

When you navigate away from the registry page, you won’t get lost, because the “Registries & Lists” link appears clearly at the top of all Target pages.

There’s also a cute calendar icon with your due date and a spot for a custom message that everyone sees when they visit your registry.

Additionally, you can let gift-givers know which products are most important to you by labeling items “most wanted.”

The sheer number of Target locations around the country is about 1,900 stores, which makes it likely that one is in your area.

You can stop by a store to see what a product looks like in person. The brick-and-mortar store allows more flexibility for the gift-giver, as well.

For one of our editors, this was essential, because multiple family members attending her baby shower were in their 80s and didn’t feel comfortable shopping on a computer or smartphone.

Pros: Ability to look at items in person, 15 percent completion discount, impressive return policy

Cons: Less tech-savvy loved ones may have difficulty navigating it online

4. Best Baby Registry for Discounts

If you’re a Bed Bath & Beyond fan, then you’re already familiar with their infamous 20 percent off coupons. Good news: you can use those coupons at Buy Buy Baby, too.

Bring them to the store or pass them to a friend to save on some of the more expensive baby items on your list (like that premium crib or decked-out stroller).

If your friends and family (and you) buy at least $1,500 worth of gear by the time your due date arrives, you also get unlimited free shipping for your baby’s entire first year. It starts within a week of the baby’s expected arrival date.

Buy Buy Baby’s registry also offers a unique feature you won’t likely find anywhere else, however, you can have access to a consultant who can help you select products and guide you through the registry process.

One of our editors started her registry journey at Buy Buy Baby.

Wherewith the help of a registry consultant, she realized that the stroller she originally thought she wanted (the Uppababy Vista) was very similar to the less-expensive Uppababy Cruz, and still met all her needs.

Pros: Ability to return purchases for up to a year, a vast array of specialty baby gear, and good discounts.

Cons: You can only register for gear from Buy Buy Baby.

5. Best Baby Registry for Everyday Low Prices

Want to save your friends and family money on their gifts for a baby? A Walmart registry is the way to go.

15 Best Target Registry for Babies for Parents-to-Be This Year

The store’s famously low prices extend into their baby and toddler gear, so you’ll know you’re getting a great deal on everything from diapers to baby clothes to a stroller or car seat.

And if Walmart doesn’t have the best price? Bring proof that one of their online competitors offers a lower price on the same (and in-stock product), and Walmart will price match. This applies to one item per day.

Pros: 90-day return policy, already-low prices.

Cons: You can only register for gear from Walmart, returns must be done in-store

6. Best Universal Baby Registry

Parents-to-be love Babylist because besides purchasing products directly from Babylist, it also gives you (and gift-givers) the option to buy elsewhere and also allows you to add anything to your registry from any store on the web.

That means you can add products from big-box stores like Walmart and Target, as well as smaller indie shops.

When someone buys a gift you’ve registered for somewhere other than Babylist, they have to leave Babylist and then come back to let the tool know that the gift has been claimed.

Because of that, the same What to Expect editor who loved Target’s baby registry avoided using Babylist. But with that said, it’s your baby registry — and Babylist’s logistical challenges are minor overall.

Pros: Lengthy-time period for returns, ability to add products from different retailers

Cons: Gift-buyers sometimes find the checkout process frustrating

7. Best Baby Registry for Nursery Decor

Pottery Barn is known for beautifully designed products, and Pottery Barn Kids are no different. Here you can find organic crib bedding, chic nursery furniture, cute toys, and more.

Better yet, Pottery Barn Kids will personalize many of the gifts by embroidering or painting your baby’s name or monogram.

Just imagine custom towels with beautifully embroidered letters or a fun plush rocker that has your baby’s name on the wooden rails.

Many parents also appreciate that this registry allows you to add gift cards to your list. If you stock up on a few, you can save them to use on more stuff for the first year and beyond.

There are a couple of minor downsides to the Pottery Barn baby registry experience: products are on the expensive side.

And you’ll definitely need to set up a second registry if you want to register for more practical items like diapers and wipes.

There’s also no welcome kit. But for stylish parents-to-be, Pottery Barn Kids is the perfect place to find personalized, high-end decor and furniture.

Pros: 20 percent completion discount, high-quality items

Cons: You can only register for items from Pottery Barn Kids and sister stores.

8. Best Baby Registry for Cash Gifts

This is your do-it-all baby registry resource. First, you can choose gifts from any store in the world and add them to your registry here.

Already have a registry or two? Sync multiple registries you already have; Target, Amazon, Pottery Barn Kids, and Walmart.

Which makes it significantly easier to streamline the complete process and is simple with getting the word out about where to find your wish lists.

One prominent feature is the link that allows you to see the popular items people are adding to their registries, so you can stay in the know for the latest and greatest.

There are also various sample registries and an ultimate baby checklist so you won’t be left with no essentials. Inspiration boards provide even more ideas for building the best and chicest registry possible.

Don’t forget to download the app so you can scan barcodes of things you see on the go that you think would be perfect for your future, babe.

Pros: Ability to register for exactly what you want, from all kinds of retailers.

Cons: There is an extra 5 percent “handling fee” for cash gifts, so people will end up spending a little more than if they wrote you a check.

9. Pottery Barn Kids Baby Registry

If aesthetics are high on your priority list, Pottery Barn Kids is a perfect place to register. Their collection of safe, design-friendly furniture, toys, and decor will help you create a seamless, timeless look in your nursery.

Perks of registering with Pottery Barn Kids include a wide variety of Greenguard Gold Certified furniture and organic linens, dedicated sales associates to help with any registry-related questions, and a handy online gift tracker.

It’s worth noting, though, that our Editorial Director used PB Kids for her first child and says they couldn’t tell who the gift-giver was when they received a package — they had to go online to check.

10. MyRegistry.com Universal Baby Registry

Can’t decide where to register? With MyRegistry.com’s Universal Baby Registry, you can add items from any store — including Amazon, Target, Crate and Barrel, and more — to your registry page.

One of the biggest perks of MyRegistry.com is the option to register for cash gifts. It’s an easy way to start putting money aside for a playroom renovation, piano lessons, college, or whatever your heart desires.

11. Buy Buy Baby Registry

If you’re a fan of discounts Buy Buy Baby’s registry is going to be right up your alley.

Since they’re part of the Bed Bath and Beyond family, 20 percent off coupons are a monthly occurrence, so big-ticket items like strollers and cribs will be a little easier to manage.

One of the biggest perks of starting a registry with BBB? If the value of the gifts purchased from your registry exceeds $1,500 (it happens faster than you might think!), you’re eligible for free shipping throughout your baby’s first year.

And for each friend you refer to register at Buy Buy Baby, you’ll earn $25 off your next in-store purchase of $100 or more. Sweet!

12. Babylist Baby Registry

Your little bundle of joy is about to rock your world, and Babylist goes the extra mile to take care of parents by letting friends and family “register” for things like house cleaning, home-cooked meals, dog walking, and more.

Other unique qualities of a Babylist registry include access to unique gifts from indie artists and a catered experience for parents who are adopting or using a surrogate.

Amazingly, babylist is also the only other registry on this list that offers cash funds.

13. Walmart Baby Registry

Walmart is known for its low prices (it’s in the slogan!), so if you’re looking to stock up without sending your friends and family into sticker shock, consider a Walmart Baby Registry.

And, beyond your registry and shower, if you don’t receive all the baby gear you need, you can show a competitor’s lower price and Walmart will give you an e-gift card for the difference.

However, while they certainly offer great deals, Walmart’s Baby Registry lacks a few perks that other companies offer, like group gifting, a completion discount, and a universal registry option.

14. Amazon Baby Registry

You’re probably already aware that you can find basically anything on Amazon. Well, the same goes for Amazon Baby Registry.

You’ll be able to shop a massive selection of products and gear for your little one, as well as items for yourself.

Registering through Amazon also makes it super easy for your friends and family since they’ll be able to shop your registry from their own Amazon account, making the entire checkout process that much easier.

15. Crate & Kids

Another popular baby registry option is Crate & Kids, which offers contemporary nursery furniture and décor, as well as one-of-a-kind gifts.

We wouldn’t consider this an all-in-one baby registry option because it’s more expensive than some others on this list, but it’s a terrific pick for special or personalized gifts.

The Perks

Completion Discount: A Crate & Kids baby registry includes a 10% completion discount to use on items that went unpurchased on your list.

Free Shipping: Crate & Kids offers free shipping on baby registry orders of $49 or more.

Free Returns: In-store returns are free for non-furniture items returned within 90 days with a receipt. If you’re shipping a return, you must cover the shipping cost.

Group Gifting: You can tag big-ticket registry items as Group Gifts so that gift-givers can all chip in on what they want to contribute.

The Benefits of a Target Baby Registry

With the top Baby Registry must-haves, such as everything you need for your nursery and the greatest baby gear, Target has all of your baby basics covered!

Target Registry for Babies

Best of all, your Target Baby Registry will automatically sync with your MyRegistry.com account, allowing you to take advantage of all Target Baby Registry perks while preserving all of your registries on one easy-to-use gift list.

1. 15% Off Completion Offer

After your event date, get a coupon for 15% off the items remaining on your registry.

2. Extra Savings For REDcard Holders

Gift-givers save 5% and receive free shipping when using their REDcard.

3. Huge Variety

Choose from top brands for all the things you want.

4. Easy For Gift-Givers

Low prices, convenient store locations, and free shipping on all orders of $35+.

5. 1 Year Return/Exchange Policy

Return or exchange items from your registry up to one year after your event date.

6. Bonus Gifts

Baby registrants can pick up a gift in the store for $50 worth of coupons and handpicked samples.

Target Registry for Babies Frequently Asked Questions

Q1. Where and how do I find someone’s Baby Registry?

Go to Baby Registry Search. Enter the registry owner’s name, city, or state in the Find a Baby Registry search box. You can also select the month and year of the estimated birth date. Select Search. Select the registry owner’s name.


 Q2. How do I find my friend’s Baby Registry at Target?

You can find a friend’s gift registries in-store using the gift registry kiosks, which are usually near Guest Services. Visit the Registries page (Target.com) Enter the first and last name of the registrant, then select Search. Select View registry next to the registrant’s name.


Q3. is there a way to get a Free Baby from Target?

From your mobile device, sign in to your Target account. Visit the Registry page and select your baby registry. In the Offers & benefits section on your registry’s Home page, select Get a welcome kit. Present this barcode to a Target team member at Guest Services to redeem your welcome kit.


 Q4. What Should I put on my Baby Registry at Target?

  • A Car Seat/Stroller Travel System.
  • Breastfeeding Basics.
  • Bottle Drying Rack.
  • Hooded Towels.
  • Baby Health and Safety Kit.
  • Crib Bedding Set. 11/32.
  • Diapers + Wipes. 13/32.
  • Diaper Rash Ointment.

 Q5. How much should you give for a Baby Shower?

Average gifts from family members range from $50 to $200. A cousin might spend $50, while a grandma or close aunt might aim for a higher-priced gift. If it’s a really close friend, your budget might hover around $100.


 Additional FAQs

Q6. Can I see my Baby Registry on Target App?

Open the app and select the Discover or Bullseye tab. Select Shop by category. Scroll down to Registry. Select find a registry.


Q7. Does Target have a Registry App?

You need to download the Target Registry app (available for iOS and Android), and then you can forget about printing or saving receipts. The app stores this info, so all you have to do is scan your registry bar code to return an item.


Q7. Can you see who has looked at your Registry?

You can see who has visited your registry and signed your Guestbook when you log in to your account and hover over Settings at the top of the page. From there, select the Guestbook option from the drop-down menu.


Q8. When should you Make a Baby Registry?

Aim for having your registry completed about four weeks before your shower, or around the time invitations are sent out. You’ve got this!


Q9. A total number of Baby Registries I can have

One baby registry is enough. If you create multiple registries, it’s more work for you, and it can get confusing for you and for your family and friends.  You may also end up with multiples of the same item.


Q10. How many items should I have on my Baby Registry?

It is okay to start creating your baby registry as soon as you find out you’re pregnant and add items that you find necessary. Remember to aim for approximately 100-120 items on your registry.  Good luck with your pregnancy and building your baby registry!


A baby registry is a list of items from a local store or an online store that you’d like to receive at your baby shower or before the birth of your child.

You can let your loved ones know what you really want and need by making a baby shower registry list; they’ll appreciate knowing they’re giving you something you’ll love and use.

If you found this Target Registry for Babies information beneficial, please share it with your friends and family and leave your comments below.

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