MrBeast Burger has over time been a very reliable company sensation since its opening. It started up with 300 locations and now it is over 1,700 outlets in just two years.
This burger chain continues making waves in the food industry in recent times by reaching $100 million in revenue.
How Much Will it Cost to License MrBeast Burger?
MrBeast hasn’t yet made any information about how to make themselves available to the general public. But compared to other food businesses, the initial cost is lower.
Although the total launch cost is lower than partnering with other burger brands, you would have to ask them directly for the most recent prices.
The only costs are those related to MrBeast Burger’s platform, food, and packaging. There are no franchise fees either.
To produce and sell these burgers, however, you will need a working restaurant or commercial kitchen.
Financial Requirements and Fees
There are currently no confirmed costs associated with opening a MrBeast Burger location. However, these specifics can be obtained by getting in touch with them directly.
For you to be accepted as a partner with the brand, you must have access to an already-operating restaurant or commercial kitchen.
Similar startup costs are needed for a conventional burger joint if you don’t currently own a restaurant.
A commercial kitchen can be built or taken over for a minimum investment of $500,000 to $1,000,000, including the cost of equipment.
Average Sales / Revenue Per Year
Mr. Beast claims that as of July 2022, the company’s burger operations generated over $100 million in sales.
It can be considered a good one, given that the hamburger brand has only been around for a little under two years.
MrBeast Burger Franchise Facts
Food and Beverage
Jimmy Donaldson, the founder of Mr. Beast Burger, was the inspiration for the tale. Donaldson, also known as MrBeast, is a popular YouTuber.
The North Carolina native is well-known for making amusing movies of himself performing outrageous stunts and charitable deeds like donating $200,000 to aid those who lost their employment during the outbreak.
Additionally, Mr. Beast assisted in raising $20,000,000 to plant 20,000,000 trees. Her net worth of Donaldson exceeds $25 million.
Up to this point, the MrBeast YouTube channel has 103 million subscribers and is still expanding. In 2020, they teamed up with MrBeast to launch a burger franchise, and they went all out straight away.
The corporation opened 300 outlets simultaneously rather than just one at first. In November 2020, MrBeast Burger became accessible.
Since MrBeast is in charge of it, he gave away all the burgers on the first day of the introduction for free and $100 in cash with each order. Additionally, some buyers even received complimentary iPads and Airpods.
The full one-day launch event was uploaded by MrBeast to his YouTube channel, which has since received over 117 million views.
Even though there was a lengthy queue of automobiles stretching for 20 miles during that event at the drive-through location, Mr. Beast Burgers are currently only available for delivery.
To comprehend MrBeast Burger, it is important to know that it is a component of the expanding sector known as virtual food companies.
More Facts About MrBeast Burger Franchise
For their orders, these virtual brands use food delivery services. In the case of Mr. Beast Burger, orders are placed via Grubhub, Uber Eats, Doordash, Postmates, and the official Mr. Beast Burger app.
Once the orders are received, they are dispatched to the closest ghost kitchens, which are real kitchens where the food is prepared. The meal is subsequently picked up by delivery services, who then give it to customers.
Since virtual brands don’t have a place to eat, the idea of ghost kitchens and virtual brands for food has been around for a while but gained appeal during the epidemic.
To manage the entire business, they simply require a kitchen, a food delivery service, and a small staff.
Smashed burgers make up the majority of MrBeast Burger’s menu. According to their website’s menu, they provide the things listed below:
- Karl’s Deluxe – A patty melt served Karl’s Style with a crispy seasoned beef patty, caramelized onions, and cheese on a toasty inverted bun.
- Beast Style – Smashed crispy beef patties with house seasoning, sharp American cheese, pickles, diced white onion, mayo, ketchup, and brown mustard on a soft roll.
- Chandler Style – Two smashed crispy beef patties with house seasoning, served plain with American cheese on a bun.
- Chris Style – Two smashed crispy beef patties with house seasoning, sharp American cheese, and bacon, topped with crinkle fries.
- Karl’s Grilled Cheese – 3 slices of American cheese griddled crisp on an inverted bun.
Interesting Truths About MrBeast Burger Franchise
In addition to the aforementioned food, MrBeast Burger also offers crinkle fries, chocolate chip cookies, crispy chicken tender sandwiches, and Nashville hot chicken tender sandwiches.
Currently, there are more than 1,700 locations for Mr. Beast Burger. The United States, Canada, the United Kingdom, and the United Arab Emirates are just a few examples of these nations.
The first brick-and-mortar MrBeast Burger restaurant will debut on September 4 at the American Dream mall in East Rutherford, New Jersey, even though each of these locations only offers delivery.
Currently, Mr. Beast Burger runs out of a number of renowned American kitchens, including Bertucci’s Brick Oven Pizzeria Restaurants, Bravo! Italian Kitchen, and Brio Italian Grille.
Robert Earl, along with his son Robbie Earl, co-founded Virtual Dining Concepts and is the owner of all of these eateries. You may also be familiar with Robert Earl as the creator of Planet Hollywood.
Mr. Beast Burger has generated over $100 million in income to this point. And given the recent announcement that Mr. Beast Burger will soon launch its first physical location, revenue will undoubtedly surpass those figures in the near future.
How Much Does MrBeast Burger Make in Profit?
It is challenging to determine the precise figures because MrBeast Burger does not keep financial records of its profits.
A single Mr. Beast Burger establishment, however, is said to be able to turn a profit of $500 every day.
Advantages of a MrBeast Burger Franchise
You might be wondering whether opening a Mr. Beast Burger has any benefits. There are, for sure! Several of them are listed below.
1. Added Revenue
Introducing MrBeast Burger, a ghost kitchen that already exists can increase revenue. Many ghost kitchens sell a variety of virtual cuisine brands.
Alternatively, you may already have a physical restaurant and add Mr. Beast Burger to it. You can manage two enterprises concurrently in this manner.
However, with Mr. Beast Burger, the workload is reduced because all of your attention will be on preparing the food.
2. Save on Startup Costs
Rent, staff, furnishings, equipment, utilities, and all other costs associated with operating a restaurant are all your responsibility.
However, you can cut costs by using a virtual kitchen like Mr. Beast Burger. Yes, you are still making payments for rent and labor. However, they are not as significant as managing a restaurant full-time.
We believe that for restaurant owners who are having trouble with sales, this could be a fantastic opportunity.
Sales and earnings could rise if you added this virtual brand to the menu, which is supported by MrBeast’s marketing prowess.
Additionally, licensing costs are typically lower than franchise fees. Therefore, you can anticipate a simpler connection if you start a Mr. Beast Burger rather than consider franchising.
3. The MrBeast Brand
Yes, it must be acknowledged that MrBeast Burger is popular because MrBeast advertises it. Millions of people watch the man’s films, follow his adventures, and follow him on social media.
If he advertises a new product at Mr. Beast Burger, millions will be aware of it and presumably view the advertisement.
4. Rise in Food Delivery
Delivery of food is still on the rise. By 2025, approximately 185 million consumers are anticipated to continue using food delivery services.
Therefore, if you franchise a virtual brand like Mr. Beast Burger, not only will you save money by not having a physical restaurant, but you can also expect that your consumers will continue to place online orders from you for a considerable amount of time.
Challenges of a MrBeast Burger Franchise
Even a well-known franchise like Mr. Beast Burger might provide some difficulties. Here are some things to be aware of before joining them.
1. Dine In Factor
Although the epidemic may have bolstered delivery services, more individuals want to venture out and experience dining in now that constraints are loosening.
It’s wonderful to know that MrBeast Burger will open a physical location soon to serve the growing dining-out clientele. However, profitability figures are still pending at this time.
2. Quality Control
Quality control is a problem for almost all food companies, and MrBeast Burger is no exception.
It has been reported that their burgers are either too charred or are still uncooked. Even the fries received some criticism for being subpar.
However, not every Mr. Beast Burger order is the same. Some people have enjoyed their burgers. Ultimately, a lot depends on the kitchen that prepares them.
3. Simple Burgers
Let’s face it, Mr. Beast Burgers are easy to make. Simple burger options are available on the menu as well as chicken sandwiches and grilled cheese.
There is only one dessert, no vegan or vegetarian choice, and few other sides are offered.
There is still potential for development, and perhaps in the coming years, more will be added. However, the chain currently appears to be just a standard burger joint sans the MrBeast brand.
MrBeast himself and his online influence are largely to blame for MrBeast Burger’s current popularity.
What transpires, though, if Mr. Beast’s reputation is damaged? It’s possible that it will have a significant negative impact on the burger industry.
If this burger is merely a trend, that’s another thing we’d be worried about. When a burger restaurant first opens, making a lot of early sales is one thing building an enduring food brand is another.
What is an Alternative MrBeast Burger Franchise?
Check out Smashburgers if you’re in the market for burgers. They are renowned for selling never-frozen 100% Certified Angus Beef burgers.
They have been around since 2008 and currently have over 220 sites. Expect $941,860 to $2,017,426 in investments for a Smashburgers business, plus a $40,000 franchise fee.
MrBeast Burger might be the one for you as virtual food brands and ghost kitchens are starting to gain more popularity.
Despite the fact that the concept is unproven, it’s popular with Gen Z and Millennials. We hope you learned more about this burger chain from this article.
MrBeast Burger is the one for you if you’re eager for trying something new or if you’re interested in having your kitchen join this enormous virtual burger empire.
Before joining Virtual Dining Concepts, it is recommended to go through all the terms with them and carefully review the licensing agreement to understand what you’re getting into.
You should also think about the location where you’ll run the brand. This is also very much important.