– Online Shopping –
Benefits and Disadvantages of Online Shopping: The Internet has revolutionized the way we shop. Due to the rapid growth of technology, business organizations have switched over from the traditional method of selling goods to the electronic methods of selling goods.
However, you need to think carefully and weigh all the advantages before deciding on whether or not to do your shopping online.
Benefits of Shopping Online
Convenience is the biggest perk. There are no lines to wait in or cashiers to track down to help you with your purchases and you can do your shopping in minutes.
Customers can purchase items from the comfort of their own homes or workplace. It is also easy to cancel the transactions. Online shops give us the opportunity to shop 24/7, and also reward us with a ‘no pollution’ shopping experience.
There is no better place to buy informational products like e-books, which are available to you instantly, as soon as the payment goes through.
2. Better prices
Cheap deals and better prices are available online because products come to you direct from the manufacturer or seller without involving middlemen.
To attract customers to shop online, e-tailers and marketers offer discounts to the customers. Plus, it’s easier to compare prices and find a better deal.
Not only are prices better, but you can save on tax as well since online shops are only required to collect a sales tax if they have a physical location in your state.
3. No pressure
Oftentimes when we’re out shopping, we end up buying things that we don’t really need, all because shopkeepers pressure us or use their selling skills to compel us to make these purchases. Customers are not pressurized in any way in online stores.
4. Easy price comparisons
Comparing and researching products and their prices are so much easier online. If you’re shopping for appliances, for example, you can find consumer reviews and product comparisons for all the options on the market, with links to the best prices. We can research firsthand experience, ratings, and reviews for most products and retailers.
5. Online shopping saves time
Customers do not have to stand in queues in cash counters to pay for the products that have been purchased by them. They can shop from their home or workplace and do not have to spend time traveling. The customers can also look for the products that are required by them by entering the keywords or using search engines.
6. Easy refund and return
Online shopping enables customers to buy things with the return policy. If we are not satisfied with the purchased item, it can be refunded fully and returned to the vendor within a certain time limit.
7. No crowds
When you’re shopping online be rest assured that there are no annoying crowds. During holidays, festivals, or on weekends, you can buy it immediately you decide to buy it
8. You can buy used or damaged items at lower prices
The marketplace on the Internet gives us access to listings of old or damaged items at rock bottom prices. Also, if we want to buy antiques, there’s no better place to find great ones.
9. Privacy is Possible
Some things are better done in the privacy of your home. Online shops are best for discreet purchases for things like adult toys, sexy lingerie, and so on. This enables you to purchase undergarments and lingerie without embarrassment or any paranoia that there are people watching or judging
10. Surprise Gift presentation
Using online shopping services you can surprise your friends and relatives by sending them gifts occasionally. Online vendors will pack and ship the order to the location of your relatives or friends at a discounted price.
12. International Availability
As well as internal markets, shopping online gives you access to international goods. If you can’t find the right product in your home country, then you can look abroad.
Disadvantages of Online Shopping
1. Waiting for the delivery
No matter how fast the delivery system is, you will eventually have to wait for your order. Things get worse when it takes as long as a week for delivery of the product. However, you would normally need to wait at least around three days before you can receive the delivery.
This may be in sharp contrast to the offline shopping where you would get the product right away. Even when the online stores may be fast in delivering your products, there may be times when they would face delays due to the improper inventory management or issues on account of sellers.
2. Lack of touch and feel in online shopping
Lack of touch-feel-try creates concerns over the quality of the product on offer. Online shopping is not quite suitable for clothes as the customers cannot try them on.
3. Missing the shopping experience
The traditional shopping exercise provides a lot of fun in the form of a showroom atmosphere, smart sales attendants, scent, and sounds that cannot be experienced through a website. Consumers look forward to it as an opportunity to go out and shop.
4. No bargaining
Shopping in stores, we get shop keeper or sales representative to talk to in order to bargain on the price. When it comes to online shopping we will have to pay exactly the amount listed before the things.
5. Risk of fraud
If you’re shopping online, there’s a larger risk of fraud: credit card scams, phishing, hacking, identity theft, counterfeit products, bogus websites, and other scams are common. Sometimes, there is a disappearance of the shopping site itself.
6. Poor sales support
While shopping in stores you may seek shop keepers support while buying things. But when you will shop online, there will be no support as such. In case you might make a blind purchase, you will regret it later.
Questions to Ask When Shopping Online
When you are buying from online stores, make sure that you do the following:
- How long have they been in business? Do they have negative or positive reviews from customers?
- If you’re unhappy with your purchase, do they have a refund policy?
You need to check if the benefits outweigh the downsides of online shopping before you make a decision. I hope this article was helpful in your decision-making.
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